Strategi Komunikasi Model ACADA (Deskripsi Program Revitalisasi Bantaran Sungai Winongo Kota Yogyakarta)

Latifa Zahra

Abstract


Talking about implementing policies to the community means talking about relationships with the community. In this connection, good communication strategy is needed, so that conflicts or problems that arise can be7 minimized. The ACADA model of Communication Strategy provides a new understanding of the approach to the community. Using qualitative research methods, this study aims to provide another description of the communication strategy model and its application.

Keywords: communication strategy, ACADA, community


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References


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